NOT THE END OF PRINT
Self-publishing is the trend–even among designers. Today, graphic designers develop and publish magazines and books on their own, creating a platform where they can work autonomously as authors, far away from their everyday job situation. Here they have complete control over the aesthetics and content of the project. The medium of choice is often the book: in the age of digitalisation, where information can be accessed and changed anywhere and at any time in a matter of seconds, the printed book seems almost like a loan to eternity.
The haptic qualities of the book link the content much more closely with sensual perception, creating a more direct and personal access for the reader. In addition to changes in the role of the designer in the context of the digital revolution, which at the same time makes self-publishing possible in its present form, designer Isabel Seiffert places particular emphasis on the sensory experience and its role in the communication process.
“NOT THE END OF PRINT” captivates through the unique symbiosis of modern, digital production technology and traditional production methods. It is a statement in the very form of its production (embossing, gilding, screen printing): a bibliophile bow to the medium of print, literally a precious object.
2014
Merz Akademie
Isabel Seiffert
12 × 16 × 2,2 cm
256 pages
German
978-3-937982-373