Driven by Passion

The poster features a horse as the central motif, surrounded by the rotating words “Driven by Passion.” The horse symbolizes unbridled energy, freedom, and determination, deeply rooted in Egyptian and Arab culture. Combining Arabic and Latin typography, it bridges tradition and innovation, celebrating the region’s creative spirit. Through symbolism, motion, and design, it highlights passion’s transformative power, blending history and modernity to inspire creativity and progress.