Following an observation from a daily commute. A poster for a photo series featuring the trending backpacks with mini teddy bears.

The poster features the phrase “This storm will pass,” a quote attributed to Charlie Mackesy. The quote is prominently displayed using a serif font for the English text, which is aligned vertically on the left side. The Arabic text, in modern calligraphy, occupies the centre and right, creating a harmonious balance. The contrasting typography and symmetrical layout give the design a modern aspect.

Deeb is one of the pioneers in the rap scene, having been active since 2007. With a deep love for Egyptian visual pop culture, the designer created a custom bilingual logotype inspired by Egyptian street and poster calligraphy. The logotype in an emblem that features floral ornaments representing Eastern & Islamic Egypt, culminating in a lotus + the pyramids to symbolize ancient Egypt.

This newspaper and interactive installation examines Egypt’s societal and environmental challenges in 2020 by analyzing memes shared on social media platforms. With a background in graphic design and no programming expertise, she manually scraped around 3,000 memes. Each meme was individually downloaded, classified, and contextualized based on its message and timing, resulting in a dataset enriched with a humanistic and detailed understanding of the material.

This poster captures the voices of the resilient people of Palestine, documenting their words amid the immense loss of homes and loved ones a fraction of the suffering they’ve endured for decades. This poster was driven by their strength and enduring spirit, as their voices and agony can’t be forgotten. The art style, inspired by Mariem Abu Taleb’s approach to documenting thoughts, was created as part of a pre-master project at the GUC under the supervision of Dima Tannir

The DOC 21 Documentary Film Festival celebrates the powerful short films born from the Egyptian January Revolution. Through a carefully curated selection, it highlights the work of filmmakers such as Jehane Noujaim, Sherief Elkatsha, and Marouan Omara. The designer’s contribution includes a festival poster and a special design for The Square (2013), capturing the profound impact of these documentaries in documenting and reflecting on Egypt’s transformative social movements.

ROBABIKIA is an illustrative poster about all the old stuff that people giveaway to a person who walks around Egypt streets.

Na’Nou’ is a typeface that blends the elegance of Arabic Naskh script with fluid, organic details. Inspired by a playful, soft-spoken nature, Na’Nou’ honors the Naskh script while negotiating its twists and turns. Its round forms and intricate ink traps evoke softness and grace, while sharp contrasts between thick and thin strokes enhance visual clarity. Na’Nou’ comes in four weights, offering versatility for different compositions.

BATY5A is a poster about a famous Egyptian proverb.

This design explores the idea that ‘Design is like cooking,’ emphasizing the creativity, experimentation with techniques, and precision involved in both fields. Just as a chef combines ingredients to create something unique, a designer blends elements—colors, shapes, textures, and typography—to craft impactful visual experiences. This approach to design celebrates the balance between innovation and method, showcasing how each technique and detail contributes to a cohesive, flavorful outcome.

Namat is an Arabic display typeface inspired by islamic patterns.

Double-sided+folded leaflet featuring KairoKitsch’s held workshop, announcements and briefly explaining the aim of the project.

The poster was created as a study of classical compositions in Arabic calligraphy artworks, exploring how to use and manipulate it’s elements to design a poster.

Youssef had the vision of creating this guidebook in order to learn the relation
between illustrations and branding and the importance of both together. So he decided to build an illustration handbook where important information on illustration styles, color theory, and some illustrator’s work that will be gathered in one place, as it’s going to be a tool to assist and support young or new illustrators.

This project explores an imaginative collaboration between Nike and The Weeknd, inspired by the song “I can’t feel my face”. The concept creatively merges the world of music and sportswear by reinterpreting the lyrics to “I can’t feel the ground” symbolizing the dynamic connection between movement, style through doodling technique.

The *Gelbab* project is designed to inform and inspire youth about the cultural significance of galabeyas from across Egypt. Through visually captivating animated videos and legend map posters, I bring to life the unique stories behind galabeyas from Nubia, Assuit, Coptic and Islamic traditions, the Delta, Wahat, and Siwa. This project aims to break stereotypes surrounding traditional clothing, making heritage accessible and appealing to a modern audience while preserving its essence.

This poster features a unique lettering experiment that extracts a single unit from a foreign language and utilized to create cohesive lettering in both Arabic and Latin scripts.The project highlights the interplay between different writing systems through experimental design

Riso Calendar 2023
A Dedication to the Streets of Cairo – Vol.1

Riso Calender for 2023! An exciting collection of illustrated observations on the busy streets of Cairo. All beautifully executed by 13 Cairo-based designers.

Initiated by: Andreas Trenker, @andreastrenker
Printed in Collaboration with: Rizo Masr, @rizomasr

Letterings: Sara Ghitas and Rana Wassef,
@ghitassara @ranawassef

Na’Nou’ is a typeface that blends the elegance of Arabic Naskh script with fluid, organic details. Inspired by a playful, soft-spoken nature, Na’Nou’ honors the Naskh script while negotiating its twists and turns. Its round forms and intricate ink traps evoke softness and grace, while sharp contrasts between thick and thin strokes enhance visual clarity. Na’Nou’ comes in four weights, offering versatility for different compositions.

The poster, printed on neon paper, is an experimental design inspired by the Cairo Book Fair. It aims to capture the essence of both physical and digital books, marking the introduction of digital books at the fair.

The design shows the side profile of stacked books, with the paper section gridded to reflect the textures and thicknesses of physical books and the pixel grid of digital media. The text highlights the fair details and mimics digital screens seen in Cairo’s streets.

Timeless Cairo is a digital artwork where the past and intertwine, capturing the enduring essence of the city’s spirit. Through this piece, the timeless soul of Cairo comes alive, blending nostalgia with the vibrant pulse of Wust El Balad.

I see you in my memories, a shadow etched in time. Your voice lingers, a soft echo in the silence, and your presence, though gone, feels eternal. You are the ache that time cannot erase

In light of the conflicts that our world is experiencing, there are many conflicts over various reasons: race, religion, wealth, etc. Even since the beginning of creation, when man possessed everything and nothing, we have become so accustomed to conflicts that they have become a means of entertainment, whether they erupt between us or by watching them erupt among other beings. Are conflicts the evidence? That we are alive and why do we care so much?