Now More Than Ever

The editorial project Now More Than Ever marks the third edition of the Fight for Kindness non-profit campaign. In 2024, this project expanded globally, featuring 12 exhibitions and digital showcases in eight countries: Italy, Spain, Austria, Hungary, Bulgaria, Egypt, the United States, and Indonesia.

Typography possesses a unique power to convey messages that inspire change. As both an art form and a tool, it transforms ideas into visual experiences. Now More Than Ever aims to celebrate this potential, demonstrating how designers worldwide use typographic creativity to promote kindness as a driving force for social change.

This publication gathers works created in this context, from emerging talents to more established names, highlighting how the campaign united a vast international community of creators. It includes over 450 works by 355 participants in 23 languages and writing systems. The collection features posters and messages from some of today’s most renowned and influential creatives, including the author of the famous podcast Design Matters: Debbie Millman; Ariane Spanier; Héctor Ayuso: founder of Offf Barcelona and Paradiso Fest; Baugasm; Kiel DM: the creator of the Space Type Generator project; Simone Massoni; Kinda Ghannoum and Hala Al Afsaa from the Syrian Design Archive; and the talented Ukrainian designer Kateryna Korolevtseva. The book also includes four exclusive interviews and a typographic lookbook showcasing the fonts used within its pages.